STV Radio Unveils New Logo Ahead of Launch
STV has unveiled a new logo for its soon-to-launch radio service, as it prepares for a full branding rollout ahead of its debut this year.
The new logo is part of STV's entry into Scotland's commercial radio market, targeting 35- to 54-year-olds, and will broadcast on DAB, online, and via smart speakers.
- Target audience: 35- to 54-year-olds
- Broadcast platforms: DAB, online, smart speakers
- Key presenters: Ewen Cameron and Cat Harvey as breakfast hosts
The radio station will be part of STV's newly formed Audience division, which brings together TV, streaming, and audio services.
No official description of the logo design has been released yet.
Author's summary: STV Radio launches new logo ahead of debut.