Kylie Jenner's "King Kylie" Campaign
Kylie Jenner celebrates Kylie Cosmetics' 10th anniversary with a limited-edition drop and a new campaign featuring leather bra outfits.
Kylie Cosmetics was launched in 2015 by an 18-year-old Kylie Jenner, changing the beauty landscape forever with her iconic lip kits and direct-to-consumer model.
- Launched in 2015
- 10th anniversary celebration
- Limited-edition King Kylie collection
- Items include eyeshadow palette, highlighter, lipgloss shades, and lip kits
Now a 1.2 billion-dollar empire owner, Jenner has harnessed the power of social media to introduce her new collection.
Kylie Jenner has recreated her most famous persona: King Kylie.
Author's note: Kylie Jenner's King Kylie campaign marks a major milestone in her cosmetics empire.