Scaling with purpose: How MR.DIY is building a people-first retail revolution in the Philippines - BusinessWorld Online

Scaling with Purpose: MR.DIY's Retail Revolution

In retail, growth is often measured in numbers, such as store openings, customer traffic, or quarterly sales increases.

However, for MR.DIY, growth has a deeper meaning, focusing on the lives touched, communities uplifted, and opportunities created.

It’s about how many lives we can touch, how many communities we can uplift, and how many opportunities we can create along the way.

MR.DIY Philippines, led by CEO Roselle Marisol Belleza Andaya, aims to make everyday living simple, joyful, and complete for Filipino families.

Today, over 800 MR.DIY stores serve communities across the country, from city centers to rural towns.

Author's summary: MR.DIY builds a people-first retail revolution in the Philippines.

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BusinessWorld BusinessWorld — 2025-10-24